Chalkbeat Newsletter Sponsorship

Every day, Chalkbeat sends email newsletters to thousands of education insiders. We place sponsor banners throughout the newsletter, which means your 300x250 banner will show up in Chalkbeat readers’ inboxes.

Screenshot of a Chalkbeat New York newsletter on a mobile device.

A sponsor banner in our top position on Chalkbeat’s New York newsletter

Each newsletter supports up to three ads, the higher up in the newsletter it appears, the larger the investment to support Chalkbeat. All newsletters are opt in by readers and have strong open rates.


We accept static jpgs or pngs, plus your destination url. Max file size 1MB (smaller file sizes load faster and are recommended)


You’ll receive automated reporting each week that shows impressions and clicks. Our average click-through rate is .2% while some campaigns perform as high as 2 to 3% CTR.

Interested in receiving our newsletters? Sign up here.

Chalkbeat newsletters audience size and frequency
Newsletters Newsletter subscribers Frequency
Total subscribers 71,000
Chicago 4,700 daily (M-F)
Colorado 9,500 daily (M-F)
Detroit 3,700 3 times per week
Colorado En Espanol 750 weekly
Indiana 4,800 daily (M-F)
National 34,000 weekly (W)
New York 17,600 daily (M-F)
Newark 3,600 2 times per week
Philadelphia 5,700 2 times per week
Tennessee 5,200 daily (M-F)
How I Teach & After the Bell (teacher audience) 10,000 weekly on Thursdays
Starting Line (early childhood education) 5,000 first Tuesday of each month

Pro Tip

Most people read our newsletters on their phones, in the morning. If your goal is for a reader to click through to your website, keep your text short, sweet, and inviting — give them a reason to click. Save the longer story for your landing page (your website).