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Chalkbeat’s Audience

Size and scope, site wide

1 million

average monthly users

1.7 million

average monthly page views

Geography

We have bureaus in the following communities: Chicago, Colorado, Detroit, Indiana, New York, Newark, Philadelphia, Tennessee. Plus, a national desk that reports on nation-wide trends and policies.

Our readers’ primary roles

Chalkbeat’s readers are professionals, insiders, and equity-minded citizens who live at the center of the education conversation.

Our readers’ education

Our readers’ gender

Our reader engagement

71% of readers

say our newsletters are extremely or very valuable.

For 35% of readers,

Chalkbeat is the only education newsletter they read

Our readers’ income

73% of our readers

have an annual income of $75,000 or more.

17% of our readers

have an income of $200,000 or more

Our readers’ influence

Some of our sponsors

Our readers’ organizations

  • K- 12 schools
  • Employment
  • Career consulting services
  • Professional development
  • Online learning
  • Remote learning solutions

Information from reader surveys and Google Analytics